B2B Social Media Videos Worth Following

Yes. Up to eight people on camera in one day, five to nine clips from every interview, three to five social cuts per podcast episode, and up to ten videos from one event.

About three hours from a specialist per expert video, including the workshop, which they attend only once. One recording day from an executive, and up to eight videos come out of it. One hour from a customer, briefing and their own review included. Two and a half hours from a podcast host per episode. You can put those in a calendar invite before you ask anyone.

That’s where they all start. More than 50 specialists have gone in front of our camera for the first time. They learn the format in one workshop, they write their own script so they know exactly what they are going to say, and a director on the day stops the take when someone is reading instead of talking. In 250 interviews we have never had to record one again.

Four things move it: how many people go on camera, how many videos you want, where we record, and how many languages you publish in. Tell us what you want to publish and to whom, and you get a written scope with a price.

The first round is where the work is: choosing who speaks, agreeing on the topics, teaching the format, building the set. After that a new round takes a topic list and a date. The two companies we have worked with longest have each passed 100 videos for their social channels, over three years.

Yes, and they read text rather than watch a cut. Your expert writes the script before the recording day, so whoever signs off reads a page. We work under your non-disclosure agreement and nothing leaves us before you release it.

Your experts do, and that’s deliberate: the person who understands the subject is the one who can decide what to leave out. They learn how in the workshop and work from a template. For leaders and interviews we shape the message with them instead. If drafts exist, we sharpen them.

No. LinkedIn and YouTube are where business audiences are, and the same recording is cut for whatever else you publish on. Every video comes in vertical and horizontal with subtitles, so nothing needs reformatting on your side.

No. If you have already decided who should speak and about what, we go straight to planning the recording. If not, we work it out with you first, and you get a document you can put in front of your leadership team.

You do, on any channel, with no time limit. That covers the finished videos, the clips, the stills, and the footage.

Yes. We match the existing look and format, so the new videos look like part of the same series.

At your offices, at your event, or in our Zurich studio. We record across Switzerland, in Zurich, Basel, Bern, Geneva, and Lausanne, and we travel to Germany and Austria. We have also recorded in San Francisco and Singapore.

Two to three weeks is the standard cycle. Interviews are usually delivered a week after the recording, and 36 hours when something is urgent. Event films take one to two weeks.