Brand Videos That Make You Recognizable

For one video, often yes. It gets hard when it’s fifteen people instead of one. Each of them needs a different question, the same lighting and framing, and someone who can get a usable answer out of a person who has never been filmed. That’s what makes fifteen videos look like one company rather than fifteen attempts.

One film is one contact with your market, and it’s finished the day it lands. What changes the picture is a run of videos with your own people in them, published where your buyers already are. 60 videos over three years read as one company; one film reads as a project that ended.

That’s where nearly everyone starts. More than 50 people have gone in front of our camera for the first time. Experts learn the format in a three-hour workshop and write their own scripts, so nobody arrives wondering what to say. There’s a director on the day and a teleprompter when it helps, and across 250 interviews nobody has been asked back for a second recording.

Some will, and a short conversation tells you which ones. You choose the customers and ask them yourself, and we give you the wording. Showing them a finished testimonial makes every later request easier, which is why the first videos are the hard ones.

Yes. One customer testimonial or one expert video is enough to begin with. The first production is the expensive one, because that’s where the format and the set get built. After that a round needs a topic list and a date.

Three points, fixed before the first recording day: what the topics are, what each person is going to say, and the finished video. 9 in 10 of our videos are approved at that first cut, and 95% of the customers we film approve their own. Where legal or compliance is involved, the transcript arrives with the video, so the wording can be checked on paper.

On your own channels: LinkedIn, YouTube, your website, your sales decks, and your newsletter. Every recording is delivered in the formats each of those needs, vertical and horizontal, with subtitles. The expert videos we have produced have been watched more than 400,000 times, and one client’s technical series accounts for 275,000 of them.

It keeps going, because it was never built on one person. When a dozen of your colleagues are on camera across the year, one departure doesn’t undo any of it, and the videos that don’t feature them are unaffected. Whether the older ones stay online is your call.

You get the view and watch-time figures per video and per channel. The result that mattered most to one client took three years to arrive: G+D Netcetera’s testimonials now open the pitches the company used to chase.

It depends on how many people go on camera, how many recording days that takes, where we record, and how many language versions and channel cuts you need. Tell us who should be on camera and roughly how often, and you get a price for exactly that.

The videos, clips, and stills are yours, on any channel, with no expiry and no repeat fee. We work under your non-disclosure agreement, and nothing leaves us before you release it.

One to two weeks, and inside 36 hours when a date is tight. A first production takes two to three weeks, planning included.

Yes. Colours, typography, and on-screen text follow your guidelines. Before anything is booked, we agree with your agency, your event supplier, and the venue on who owns which part.

Whichever languages you publish in, as subtitles, as voiceover, or both. We direct and record in English and German. We film at your offices, your sites, your events, or in our Zurich studio, and we work across Switzerland from Zurich and Basel to Geneva and Lugano. We travel to Germany and Austria, and we have filmed in more than 10 countries.