Greater reach with a hybrid conference for SWISS FUND DAY

The Swiss fund- and asset management industry created the conference platform SWISS FUND DAY. The yearly event was livestreamed and documented by EVERYWOW to further extend its reach and share knowledge in the community.

SWISS FUND DAY is a conference that was initiated in 2006 by representatives of the fund- and asset management industry. In 2011, the Swiss Funds & Asset Management Association (AMAS) took over the patronage of the SWISS FUND DAY and has since been actively supporting the topic design.

Client: SWISS FUND DAY
Industry: Finance

Challenges

  • Hybrid conference setup with 360 degree projection and over 300 attendees on-location
  • Complex videography and streaming requirements
  • Short briefing time with the moderator and no briefing with the speakers

Success factors

  • Fully dedicated project manager and creative director for livestreaming, and videography
  • High-quality video streaming and recording
  • Fast provision of high-quality talk recordings to speakers to build their thought leader brands

Results

  • Hundreds of live virtual attendees
  • Speakers used the recorded footage for their personal brands and spread the word about the conference
  • High-quality event documentation

Important conference for the Swiss fund and asset management industry

SWISS FUND DAY was initiated in 2006 by representatives of the fund- and asset management industry as a conference. It is dedicated to representatives from the management as well as to specialists from operations and IT. From the very beginning, it has enabled the community to present current topics in an impartial and comprehensive way from the perspective of practitioners.

The importance of the event is also reflected in the fact that the Swiss Funds & Asset Management Association (AMAS) took over the patronage of the SWISS FUND DAY in 2011 and has since been actively supporting the topic design. It is organized as a non-profit event and funded by sponsors. The advisory board, consisting of all important representatives of the industry, is responsible for the content of the meeting and compiles the program. The conference welcomes hundreds of attendees every year.

SWISS FUND DAY and EVERYWOW

SWISS FUND DAY partnered with EVERYWOW to create an immersive and smooth hybrid conference experience, catering to participants attending both virtually and in-person. In addition to facilitating the event, the recording of the conference acted as a powerful tool to amplify the valuable insights shared by industry experts and renowned speakers.

EVERYWOW assigned a dedicated project manager who oversaw the successful execution of the conference’s technical production. This included implementing a range of elements such as a 360-degree projection, livestreaming capabilities, and effective management of the event platform. Additionally, a creative director played a vital role in ensuring a memorable and influential experience for both attendees present at the physical venue and those participating virtually.

Furthermore, the team ensured the capture of high-quality recordings of the conference talks for future reference. The recorded sessions were meticulously edited and compiled, creating versatile content that served multiple purposes. This content proved instrumental in promoting the forthcoming conference, attracting new sponsors, following up with attendees, and establishing the speakers as thought-leaders, among other uses.

By embracing the hybrid conference format, the SWISS FUND DAY broke attendance records, drawing hundreds of virtual participants. Swift processing of the video documentation expedited the conference’s promotion, generating increased visibility across social platforms and capturing heightened attention.

Let’s realise an extraordinary project together.

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+41 44 512 16 36

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