- Live Broadcast
- Award Show
- Global Production
An Online Award Show That Reached 10,000+ Worldwide
IxDA’s Interaction Awards celebrate the best interaction design in the world. In 2022 the ceremony went online, and EVERYWOW produced it as one broadcast-quality live show.
At a Glance
On 27 April 2022, IxDA held the 11th Interaction Awards entirely online. EVERYWOW ran it as virtual live show directed from a control room in Zurich.
10,000
live viewers worldwide
11
awards revealed live on camera
40
finalists
4
weeks of preparation
IxDA
The world’s largest interaction design community, 120,000 strong
The Award Show
The full live award broadcast, produced and directed from Zurich
The Challenge They Came With
IxDA wanted the Interaction Awards to be a global moment its community could join from anywhere. The people it celebrated and the audience were everywhere, so the ceremony went online, as one virtual live show.
- Host, co-chairs, and finalists, scattered across time zones.
- Winners announced live, on camera.
- Live and pre-recorded segments joined with no visible seam.
- It had to hold a global audience the way a live event does.
Who It Reached
The show had to reach IxDA’s community wherever they were, and make each person feel part of the night.
- Interaction and user experience (UX) designers worldwide
- Design students and emerging practitioners
- The wider IxDA community across 200 local groups
- Anyone who cares about design excellence, watching live from anywhere
Who’s on Camera
On camera were the people the night was about: the host, the two co-chairs, and 40 finalists, with 11 winners revealed live among them. All of them appeared remotely, from studios and offices around the world.
EVERYWOW briefed and coached each of them beforehand, set their shot and their cue, and directed them through the show, so that on the global broadcast they looked and sounded like they belonged on it.
How It Ran
EVERYWOW took over the entire production. IxDA and its community brought the people, the schedule, and the awards; everything that turned those into a live broadcast was ours.
What IxDA Does
- Bring the host, co-chairs, finalists, and community
- Shape the show’s schedule together with EVERYWOW
- Judge the entries and choose the winners
- Sign off on the look
What EVERYWOW Does
- The production concept and a detailed run-of-show
- A lean video team on the ground in Helsinki
- Remote and pre-recorded speakers, woven into the broadcast
- Technical briefings and coaching with every speaker and finalist beforehand
- Live direction and vision mixing across the whole show
- All animations, motion graphics, and sound design for the ceremony
Before the Show
Production Concept
Four weeks of preparation, before anyone goes live.
The Run-of-Show
The run-of-show built around the on-the-ground shoot and the remote speakers, with every transition between them planned.
Coaching and technical Briefings
Every speaker and finalist walked through their setup and cue before the day.
Visual Design
The full animation and motion-graphics package, built on IxDA’s 2022 brand.
The Live Show
Recording & Production
The ceremony went out live on YouTube.
Live Meets Recorded
Live speakers, pre-recorded segments, and full motion graphics cut together live.
Winners on Camera
Each winner found out live in front of the whole community.
On the Day
Broadcast & Delivery
The show reaches the community wherever they are.
What We Delivered
The ceremony streamed live to the community around the world.
- The live broadcast streamed on YouTube
- The complete recording of the show
The Hard Part
The award ceremony depended entirely on the live announcement of the winners. The more than 40 finalists had to be shown at the right moment.
EVERYWOW staged every reveal in the run-of-show and directed the show live.
- More than 40 remote feeds, live
- Every finalist briefed on setup and timing
- Reveals staged in the run-of-show and directed live
What Came Out of It
More than 10,000 people watched live.
11 winners were revealed on camera that night, from student concepts to enterprise work: among them an IBM India maternal-health service and a Carnegie Mellon museum concept. The community watched its own people win on one award livestream.
Let’s Work Together
Talk to Us About Your Live Show
Planning an awards night that has to reach people who can’t be in the room? Tell us what you’re working on, and we’ll come back with a clear next step.